Fantasia was born as a dream for two brothers, Paul and Archie Bogosian, in the early 1960s. They gained experience as barbers and salon owners in New York City and a diverse clientele.
Using the knowledge they had gained as hairdressers and wanting to be able to meet their clients' performance expectations, they developed their own line of high performance products, and so in 1963 Fantasia Industries was formed.
Fifty years later, most hair care manufacturers went out of business, merged with larger corporations, or left the beauty industry altogether, leaving Fantasia IC (Fantasia Industries Corporation) as one of the few companies to survive. and also as an innovator in products for the hair care industry.
Its mission is to offer its customers innovative products in order to meet the changing needs in the hair care and beauty industry, using the highest quality ingredients and achieving the best value.
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